New corporate blogging survey grossly inflates percentage of companies that are blogging

BlogWrite for CEOs: New corporate blogging survey grossly inflates percentage of companies that are blogging
Sorry, I can’t let this one pass. As much as I’d like to believe the reported results of the iUpload and Guidewire Group Corporate Blogging Survey released this week, I can’t. The survey reports that 89% of companies are blogging. And […]

The Doc Searls Weblog : Talking marketing

The Doc Searls Weblog : Friday, October 21, 2005
Tom Hespos writes about what a hypothetical ‘converstion department’ at a corporation might look like:
I think we can agree that comparatively few companies have made any sort of investment in opening and continuing meaningful dialogue with their customers online. We’ve got the broadcast model to thank […]