Posted on May 24th, 2005 by Paul
If your life depended on presenting ten bricks and mortar business blogs to somebody, which ten would you pick?
Before you start, this isn’t some excuse to plug your own or a client’s blog, but a serious effort to get a list together that is both interesting and relevant. (You can also mention your own if […]
Filed under: Business Blogging, Paul | Comments Off
Posted on May 17th, 2005 by Robert
I subscribe to MarketingProfs and frequently find interesting articles on a wide variety of PR/Marcom issues. Lately, they’ve undertaken a series of articles about blogging, RSS and their place in the marketing mix of business.
I’m not affiliated with MarketingProfs in any way except through my subscription. So, don’t take this as a pitch. […]
Filed under: Business Blogging | Comments Off
Posted on May 11th, 2005 by Paul
They had decided it was time shoppers were treated with honesty, openess and respect, that they should be able to share in the profits that their custom contributed to and that they should have a democratic right to have a say in the business. Every customer of the shop became a member and so had […]
Filed under: BLOGthenticity, Business Blogging, Paul | Comments Off
Posted on May 9th, 2005 by Robert
As the second home of PowerBlog Reviews, BLOGthenticity presents Better Local Marketing.
From Anita - Editor’s note: Welcome to the sixty-third in our regular weekly series of PowerBlog […]
Filed under: Business Blogging, Lynne Meyer, PowerBlog Reviews | Comments Off
Posted on May 8th, 2005 by Ben
I fear, thanks in part to Blogthenticty, that our Horsefeathers blog is now garnering more attention than the restaurant it was designed to promote. Beginning with a PowerBlog Review (we’re #34) last fall, the past few months have been busy with numerous inquiries about our blog. Not about, “What’s the dinner special, tonight?” […]
Filed under: BLOGthenticity, Ben, Business Blogging, Contributors, General, How to Blog, Why Blog? | 1 Comment »
Posted on May 6th, 2005 by Charlie
Business Week had a cover story recently on corporate blogging. I read it and I can report that, as is expected from Business Week, the article is amazing, covers practically all of the key issues in corporate blogging (can’t really think of any they missed), and is a must-read for any business getting into blogging.
Blogs […]
Filed under: Charlie, General, How to Blog, Why Blog? | Comments Off
Posted on May 4th, 2005 by Robert
As the second home of PowerBlog Reviews, BLOGthenticity presents Brindi’s Bargains.
Editor’s note (Anita): I am delighted to present another in our weekly PowerBlog Reviews of business weblogs. This is the sixty-second in the series.
This is a first for the PowerBlog Reviews: we are reviewing a blog by a dog.
Brindi’s Bargains has a tag line […]
Filed under: Anita, Business Blogging, Guest Contributor, PowerBlog Reviews | Comments Off
Posted on May 4th, 2005 by Paul
Anita Campbell very kindly emailed me to point me in the direction of a survey commissioned by HP which looks at small businesses and technology and specifically those looking to implement some kind of blog into their web presence in the near future.
Of the 399 small businesses polled, 10% stated that they planned to jump […]
Filed under: Business Blogging, Paul | Comments Off
Posted on May 4th, 2005 by Charlie
Ephraim Schwartz, an editor at InfoWorld, has this excellent piece on legal issues and corporate blogs.
I highly recommend you read it.
REALITY CHECK: EPHRAIM SCHWARTZ - Bloggers and the law:
This week I spoke with no fewer than two law firms and three attorneys to get the skinny on where your life as an employee stops […]
Filed under: Charlie, General, How to Blog | Comments Off
Posted on May 1st, 2005 by Ben
One early blog developer told us that a blog should be, “small pieces held loosely together”. In my own blog reading, I find I return to those blogs that provide quick blasts of information, from the full range of that blog’s main topic, or theme.
Another characteristic of earlv blogging was an abundance […]
Filed under: BLOGthenticity, Ben, Business Blogging, General, How to Blog, Why Blog? | 1 Comment »
Posted on May 1st, 2005 by Charlie
nstead of getting academic about the use of blogs in marketing, I figure it would be good to just dive into it with the stuff I’m doing, as an example.
I am responsible for marketing and sales of a consumer multimedia product, Nokia Lifeblog. We just didn’t have the budget to do traditional advertising or a big splash. Also, since our product was a blogging tool, it was imperative that we use blogs as part of our marketing mix.
Filed under: Business Blogging, Charlie, General | 5 Comments »
Posted on April 27th, 2005 by Robert
The good news just keeps rolling in! “The next big thing“
Paul Woodhouse was interviewed for the latest article at the Guardian Unlimted. Visit and read “The next big thing“. I know he wouldn’t post this here. Not his style. So, if he’s miffed that I am - well, Paul - […]
Filed under: BLOGthenticity, Blogger Interviews, Business Blogging, How to Blog, Paul, Robert, Why Blog? | 4 Comments »
Posted on April 26th, 2005 by Robert
Here’s a spot of good news.
Anita Campbell has offered to make BLOGthenticity, in her own words, “the second home for ‘PowerBlog Reviews‘.”
There is now a dedicated page for the reviews here:
http://blogthenticity.com/powerblog-reviews/
Starting today, we will be posting the latest review and continue on.
This is quite a good thing for BLOGthenticity and you, our readers. […]
Filed under: BLOGthenticity, Business Blogging, Guest Contributor, How to Blog, Robert, Why Blog? | 5 Comments »
Posted on April 26th, 2005 by Robert
I need your help, please.
I have a non-profit organization that I believe is a perfect fit for a blog. I want to convince them to start one. How to go about it, though. Please consider this and give me your opinions.
The non-profit is Alabama’s Special Camp for Children and Adults, also know […]
Filed under: Robert, Why Blog? | 2 Comments »
Posted on April 25th, 2005 by Paul
Butler Sheetmetal Ltd is a small business with a small customer base.
We probably only serve twenty customers a year on average and not normally all at the same time. All of these people we talk to on the phone or face-to-face. The vast majority also don’t have internet connections. I can think of one […]
Filed under: Business Blogging, Paul, Why Blog? | 3 Comments »
Posted on April 23rd, 2005 by Paul
Here’s a post dedicated to Mr. Streight considering his latest deconstructionist rants decrying the death of the spoken word. I fully expect to be taken to task, but I don’t mind.
I tried my best to get my head round Derrida for a couple of hours, but the decoding all got a bit much. […]
Filed under: Business Blogging, Paul, Why Blog? | 18 Comments »
Posted on April 21st, 2005 by Paul
Nevermind businesses spawning blogs.
What about blogs spawning businesses?
Harry’s Place Chippy.
Filed under: Business Blogging | 3 Comments »
Posted on April 21st, 2005 by Paul
There are no exact figures on how many companies are blogging these days. But it’s estimated that around 45% of the largest 1,000 publicly held companies in North America have blogs or plan to start them sometime this year.
And so it’s claimed via this Yahoo article, which then spends the rest of its time talking […]
Filed under: Business Blogging, Paul | 5 Comments »