Posted on May 8th, 2005 by Ben
I fear, thanks in part to Blogthenticty, that our Horsefeathers blog is now garnering more attention than the restaurant it was designed to promote. Beginning with a PowerBlog Review (we’re #34) last fall, the past few months have been busy with numerous inquiries about our blog. Not about, “What’s the dinner special, tonight?” […]
Filed under: BLOGthenticity, Ben, Business Blogging, Contributors, General, How to Blog, Why Blog? | 1 Comment »
Posted on May 1st, 2005 by Ben
One early blog developer told us that a blog should be, “small pieces held loosely together”. In my own blog reading, I find I return to those blogs that provide quick blasts of information, from the full range of that blog’s main topic, or theme.
Another characteristic of earlv blogging was an abundance […]
Filed under: BLOGthenticity, Ben, Business Blogging, General, How to Blog, Why Blog? | 1 Comment »
Posted on April 16th, 2005 by Ben
In hospitality, like any front line, customer contact business, the people our customers see and hear are very much a part of our product. They are certainly a key ingredient to the overall “experience” we’re trying to promote. I want these people to be a part of our blog.
Filed under: BLOGthenticity, Ben, Business Blogging, Contributors, General, How to Blog, Why Blog? | 11 Comments »
Posted on April 9th, 2005 by Ben
Long before (in internet years) we had real business blogs, we had e-newsletters. As primative as this now sounds, we carefully collected e-mail addresses, one by one, from our present and future customers. We filed these precious address in our data bases. We created valuable content and positioned ourselves as experts. Then, very cautiously […]
Filed under: BLOGthenticity, Ben, Business Blogging, Contributors, General, How to Blog, Why Blog? | 6 Comments »
Posted on April 7th, 2005 by Ben
Ever walk into a party that you expected to be jumping and found the place empty? Everybody has been talking it up for weeks. The parking lot is full. And, the bass thump of the music can be felt through your shoes, as you walk to the door. When you step in […]
Filed under: BLOGthenticity, Ben, Business Blogging, General, Why Blog? | 3 Comments »