Do you recall how 2005 was supposed the year of the business blog?
As it stands I’m possibly more inclined to think that it may have been the Chinese year of the business ox or something. 2005 is almost half way through and I’ve yet to see a blog stampede.
But the thing that concerns me is […]
Filed under: BLOGthenticity, Business Blogging, Paul | Comments Off
If your life depended on presenting ten bricks and mortar business blogs to somebody, which ten would you pick?
Before you start, this isn’t some excuse to plug your own or a client’s blog, but a serious effort to get a list together that is both interesting and relevant. (You can also mention your own if […]
Filed under: Business Blogging, Paul | Comments Off
They had decided it was time shoppers were treated with honesty, openess and respect, that they should be able to share in the profits that their custom contributed to and that they should have a democratic right to have a say in the business. Every customer of the shop became a member and so had […]
Filed under: BLOGthenticity, Business Blogging, Paul | Comments Off
Anita Campbell very kindly emailed me to point me in the direction of a survey commissioned by HP which looks at small businesses and technology and specifically those looking to implement some kind of blog into their web presence in the near future.
Of the 399 small businesses polled, 10% stated that they planned to jump […]
Filed under: Business Blogging, Paul | Comments Off
It isn’t everyday you find yourself touted as The Guardian poster boy for business blogging in the UK. It also might seem a bit odd for me to do a volte-face and give them a kick in the bread basket.
In essence, The Guardian is being slightly less than authentic in relation to its latest ‘exclusive’ […]
Filed under: BLOGthenticity, Paul | 1 Comment »
The good news just keeps rolling in! “The next big thing“
Paul Woodhouse was interviewed for the latest article at the Guardian Unlimted. Visit and read “The next big thing“. I know he wouldn’t post this here. Not his style. So, if he’s miffed that I am - well, Paul - […]
Filed under: BLOGthenticity, Blogger Interviews, Business Blogging, How to Blog, Paul, Robert, Why Blog? | 4 Comments »
There might just be one or two of you wondering what’s changed round here.
Have we all had a haircut? New dress? Liposuction?
No, Mr. Streight has packed his bags and taken all his content with him. Some of you may think it’s canny, some may think childish and some good riddance.
Personally, I think all […]
Filed under: BLOGthenticity, General, Paul | 11 Comments »
Butler Sheetmetal Ltd is a small business with a small customer base.
We probably only serve twenty customers a year on average and not normally all at the same time. All of these people we talk to on the phone or face-to-face. The vast majority also don’t have internet connections. I can think of one […]
Filed under: Business Blogging, Paul, Why Blog? | 3 Comments »
Here’s a post dedicated to Mr. Streight considering his latest deconstructionist rants decrying the death of the spoken word. I fully expect to be taken to task, but I don’t mind.
I tried my best to get my head round Derrida for a couple of hours, but the decoding all got a bit much. […]
Filed under: Business Blogging, Paul, Why Blog? | 18 Comments »
There are no exact figures on how many companies are blogging these days. But it’s estimated that around 45% of the largest 1,000 publicly held companies in North America have blogs or plan to start them sometime this year.
And so it’s claimed via this Yahoo article, which then spends the rest of its time talking […]
Filed under: Business Blogging, Paul | 5 Comments »
Rather than wax not particularly lyrically about character blogs, maybe you’d care to look for yourself as to who’s saying what about them:
Steve Rubel: Character Blogs are a Complete Waste of Time
Good Basic: Character Blogs Send The Wrong Message
Marketing Roadmaps: Character Blogs
Marketing Studies: Character Blogs as a Branding Vehicle: An Essay On the Use of […]
Filed under: BLOGthenticity, Paul | 2 Comments »
Whilst we’re on the subject of upcoming events and contributions, I’d just like to add one more….
….An interview with the head honcho of the UK’s #1 political blog Harry Hatchett of Harry’s Place, which, Harry reliably informs me, is actually read by certain members of No. 10 Downing Street.
Also, if you’re forever wondering why nobody […]
Filed under: General, Paul | 3 Comments »
We’re at it again us stick-in-the-mud, King Canute bloggers holding back the tide of evolutionary sea change that is ‘character blogging’.
Maybe the fakers have double bluffed us all by throwing these things out there to gain as much Google goodness as is humanly possible in the shortest amount of time. The majority of punters wandering […]
Filed under: Business Blogging, Paul | 3 Comments »
The Red Couch, Shel Israel’s and Robert Scoble’s online space for writing their business blogging book, is looking for small businesses who blog for their next chapter.
Chapter 5 will be about small business and home office bloggers. We have quite a few cases, but we want more–particularly ones that show that the impact of blogging […]
Filed under: Paul | 2 Comments »
I like to keep an eye on what goes on over at GM’s blogs from time to time.
I originally came across their Smallblock Blog shortly after it was launched and asked on The Tinbasher whether it was really a blog. (This was way before my BLOGthenticity days - it’s in my blood this authenticity lark!)
The […]
Filed under: Business Blogging, Paul | 7 Comments »
“Well, who the hell else are you talkin’ to? You talkin’ to me? Well, I’m the only one here. Who the —k do you think you’re talkin’ to?”
Can you honestly put your hand on your heart and say that you’re engaging your customers and potential customers in valid business conversations through your blog?
When was […]
Filed under: Business Blogging, Paul | 4 Comments »
You know when you hear people bemoaning the fact that in order to post to your blog takes up time - valuable time - what is it us bloggers always respond with?
‘It only takes fifteen minutes a day to write a post - anybody can spare fifteen minutes.’
I even proclaimed words to that effect […]
Filed under: Business Blogging, Paul | 1 Comment »
The other day there was an interesting little discussion about how best to turn your customers onto RSS feeds.
And today, one of the only newsletters I read on a regular basis, Web Pro News, plopped into my inbox with the intriguing subject line RSS is NOT the next big thing.
Filed under: How to Blog, Paul | 4 Comments »